Climeworks


Testimonials
We just won Time100’s Most Influential Companies of 2022, and I know that the feature you got us in December of last year led to this award, so thank you!
Goal
Drive consumer awareness of Climeworks and educate audiences on how the company empowers individuals to reduce their carbon footprint through direct air capture technology– by securing top-tier media coverage across leading lifestyle and consumer outlets.
Campaigns
Awards
Our Approach
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PONY Comms tapped into key cultural moments and brand milestones to craft a media strategy tailored for mainstream audiences. Through bespoke pitching, sharp storytelling, and targeted outreach to consumer reporters, we positioned Climeworks as an accessible, innovative climate solution. The result was widespread, high-impact coverage that resonated with values-driven consumers– and helped cement Climeworks’ reputation as a climate leader. This momentum contributed to the company being named one of TIME’s Most Innovative Companies.
